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Brand Strategy | PACKAGING | MARKETING  | VIDEO | product

SPIDER CAMERA HOLSTER

brand BRIEF

Designed by a photographer, made for performance.

Trendy, functional, reliable, relatable.

Role: Lead Designer at Ancient Wisdom Productions

Client: Spider Camera Holster

Scope: Branding, Packaging, Content, Advertising Campaigns, Video

Spider Holster is the industry-leading brand for professional photographers seeking high-quality camera gear and accessories. AWP helped Spider grow from a single product startup to a global brand with a complete line of gear for the pro camera industry.  

As Lead Designer at AWP, I worked on a number of print and digital advertising campaigns incorporating photography and video assets, paid social and targeted ads, email campaigns, and brand ambassador blogs and newsletters. I also designed packaging for a number of new product launches and in-store display signage to bolster brand recognition across retail and trade show exposure.

Spider engaged AWP because they value both our strategic approach and our tactical ability to execute world-class creative. They focus all of their energy on developing great products, so they depend on us to make sure those products are packaged and marketed with impact.

Black Friday Campaigns formatted for Facebook, Twitter, Instagram, and email; November 2017.

AWP has been working with Spider from day 1 designing, building and managing the Spider brand. Together we produced impact for Spider - from their website to product packaging, instruction guides, in-store displays, trade show materials, magazine ads, product videos and more.

21 Packages. Crisp. Fresh. Organized.

In-store display demo

Spider has grown with AWP from a startup into a multi-million dollar company with distribution channels all over the world. The AWP team is incredibly proud of how the brand has grown and how our marketing initiatives have resulted in a strong return on their investment.

There is not enough I can say about this holster that would do it justice."

- Spider camera holster review

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